{"id":276,"date":"2009-06-09T07:26:31","date_gmt":"2009-06-09T06:26:31","guid":{"rendered":"http:\/\/www.icantinternet.org\/?p=276"},"modified":"2016-11-02T09:53:25","modified_gmt":"2016-11-02T09:53:25","slug":"5-tips-to-make-sure-your-sales-page-does-not-look-like-a-scam","status":"publish","type":"post","link":"https:\/\/beheydt.be\/en\/5-tips-to-make-sure-your-sales-page-does-not-look-like-a-scam\/","title":{"rendered":"5 Tips to Make Sure Your Sales Page Does Not Look Like a Scam"},"content":{"rendered":"<p>Scams are common across internet and one of the biggest problem for any businessman. <a href=\"https:\/\/beheydt.be\/en\/there-is-no-such-thing-as-get-rich-quick\/\">Scammers do not just steal money<\/a>, they also steal the trust. Once they fool someone, the person becomes over-conscious about security and it becomes hard to sell anything to him. The first sign that can make visitor trust you is your sales page design and content. Here are 5 tips to make sure your sales page impresses the visitor and does not turn him off!<\/p>\n<div class=\"Section1\">\n<ol type=\"1\">\n<li><span style=\"font-family: 'Times New Roman';\"><strong><span style=\"font-size: small;\">Fluff<\/span><\/strong><\/span><span style=\"font-family: 'Times New Roman';\"><span style=\"font-size: small;\">: Most people fill their page with lot of fluff! They fill in everything they can and do not make clear what product will do. Do not do this. Get straight to the point from first word and <\/span><\/span><span style=\"font-family: 'Times New Roman';\"><em><span style=\"font-size: small;\">stay laser focused<\/span><\/em><\/span><span style=\"font-family: 'Times New Roman';\"><span style=\"font-size: small;\">.<\/span><\/span><\/li>\n<li><span style=\"font-family: 'Times New Roman';\"><strong><span style=\"font-size: small;\">Long Pages<\/span><\/strong><\/span><span style=\"font-family: 'Times New Roman';\"><span style=\"font-size: small;\">: Long pages are good for nothing. First, no one has time to read such a long page even if product is exceptional. Second, getting straight to point is what you have to do. Look at Yaro Starak&#8217;s <\/span><\/span><span style=\"font-family: 'Times New Roman';\"><span style=\"text-decoration: underline;\"><span style=\"font-size: small;\">landing page<\/span><\/span><\/span><span style=\"font-family: 'Times New Roman';\"><span style=\"font-size: small;\">, it is simple and short. And its very effective too. I am sure you will not have been much impressed by a long page for same product.<br \/>\n<\/span><\/span><\/li>\n<li><span style=\"font-family: 'Times New Roman';\"><strong><span style=\"font-size: small;\">Useless Testimonials<\/span><\/strong><\/span><span style=\"font-family: 'Times New Roman';\"><span style=\"font-size: small;\">: Testimonials do make people confident about product but adding too much of them is waste of space. Second mistake with testimonials is that they do not appear to be from real person. Best practice is to include 3-4 testimonials only with proper contact information of person.<\/span><\/span><\/li>\n<li><span style=\"font-family: 'Times New Roman';\"><strong><span style=\"font-size: small;\">High Claims<\/span><\/strong><\/span><span style=\"font-family: 'Times New Roman';\"><span style=\"font-size: small;\">: I will never trust anyone claiming to make me millionaire if I buy a product worth $20 or even $10! It&#8217;s just common sense. Why would someone sell his million dollar formula so cheap? <\/span><\/span><span style=\"font-family: 'Times New Roman';\"><em><span style=\"font-size: small;\">Make sure you claim something believable<\/span><\/em><\/span><span style=\"font-family: 'Times New Roman';\"><span style=\"font-size: small;\">!<br \/>\n<\/span><\/span><\/li>\n<li><span style=\"font-family: 'Times New Roman';\"><strong><span style=\"font-size: small;\">No Proofs<\/span><\/strong><\/span><span style=\"font-family: 'Times New Roman';\"><span style=\"font-size: small;\">: OK, so someone is trying to sell me a shiny product about making money but has no solid proof that he has made money himself! I will never buy it! Remember, almost 80% of such products are of people who have no actual experience with money making! They want to make money by selling that product, nothing else! Remember, if you do not have proofs on your page, you might be turning off visitors. So, <\/span><\/span><span style=\"font-family: 'Times New Roman';\"><em><span style=\"font-size: small;\">include proofs<\/span><\/em><\/span><span style=\"font-family: 'Times New Roman';\"><span style=\"font-size: small;\">!<br \/>\n<\/span><\/span><\/li>\n<\/ol>\n<p style=\"margin-left: 0pt; margin-right: 0pt;\"><span style=\"font-family: 'Times New Roman';\"><strong><span style=\"font-size: small;\">Over to Readers<\/span><\/strong><\/span><\/p>\n<p style=\"margin-left: 0pt; margin-right: 0pt;\"><span style=\"font-family: 'Times New Roman';\"><span style=\"font-size: small;\">Have any tip\/suggestion to make sure the page does not look like a scam? Share in comments!<\/span><\/span><\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Scams are common across internet and one of the biggest problem for any businessman. Scammers do not just steal money, they also steal the trust. Once they fool someone, the person becomes over-conscious about security and it becomes hard to sell anything to him. The first sign that can make visitor trust you is your [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[923],"tags":[406,1038,1039],"class_list":["post-276","post","type-post","status-publish","format-standard","hentry","category-internetmarketing","tag-internet-marketing","tag-landing-pages","tag-sales-page"],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/pbkKxJ-4s","jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/beheydt.be\/en\/wp-json\/wp\/v2\/posts\/276","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/beheydt.be\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/beheydt.be\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/beheydt.be\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/beheydt.be\/en\/wp-json\/wp\/v2\/comments?post=276"}],"version-history":[{"count":1,"href":"https:\/\/beheydt.be\/en\/wp-json\/wp\/v2\/posts\/276\/revisions"}],"predecessor-version":[{"id":15379,"href":"https:\/\/beheydt.be\/en\/wp-json\/wp\/v2\/posts\/276\/revisions\/15379"}],"wp:attachment":[{"href":"https:\/\/beheydt.be\/en\/wp-json\/wp\/v2\/media?parent=276"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/beheydt.be\/en\/wp-json\/wp\/v2\/categories?post=276"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/beheydt.be\/en\/wp-json\/wp\/v2\/tags?post=276"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}